The Garden Route, South Africa’s southwestern coastal jewel, is experiencing an economic climate defined by resilience, creativity, and underlying challenges. Anchored by towns such as George, Knysna, Plettenberg Bay, and Mossel Bay, the region’s economy thrives on tourism, agriculture, and a touch of industry.
The Pulse of Tourism
Tourism is the economic heartbeat here. World-renowned for its natural beauty—from Knysna’s lagoon to Mossel Bay’s Cape St Blaize Lighthouse—the Garden Route draws in thousands of visitors each year. High-end restaurants, adventure experiences, and iconic events like the Knysna Oyster Festival and the recent MUT trail running competition in George keep the cash flow moving. Posts on social media even paint Knysna as a lively hub, shedding its “retirement town” image with family tourism and outdoor adventures.
Mossel Bay’s Industrial Potential
Mossel Bay stands out with a more industrial flavor. Historically home to South Africa’s largest gas facility and PetroSA’s refinery, the area’s economic hopes are pinned on potential revival—though recent reports suggest the anticipated Gazprombank deal has hit delays. Agriculture continues to be a pillar of the local economy, with Mossel Bay’s farming heritage, including historical ostrich feather exports, adding to its economic mix.
George and Plettenberg Bay: Gateways and Getaways
George, as the Garden Route’s logistical hub with its airport and infrastructure, connects the region to broader markets and events, including major international gatherings like May 2025’s MUT trail run. Meanwhile, Plettenberg Bay focuses on high-end coastal tourism, with luxury villas and nature reserves offering a premium visitor experience.
Challenges: Power Cuts, Water Issues, and Systemic Frustrations
Despite the region’s natural appeal, challenges persist. National economic struggles—32% unemployment and sluggish growth at 0.6% in 2024—cast a shadow. Local businesses also grapple with load-shedding, water shortages, and frustrations with infrastructure and corruption. Seasonal tourism spikes mean some businesses face feast-or-famine cycles.
Resilience and Optimism
Still, there’s a palpable optimism. The Garden Route’s unique combination of natural beauty, adventure opportunities, and entrepreneurial spirit positions it for potential growth. Business owners with the vision and resilience to adapt and innovate may find lucrative opportunities ahead.
In short, the Garden Route’s economic climate is one of cautious hope—resilient but stretched, with a natural allure that could power future growth.
